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Advertising Agency Job Profile

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If you think you are spontaneous and fluent in both written and verbal skills, working as an advertising sales agent, would be fruitful. Advertising agencies include various media, like TV, radio, newspapers, magazines, web portals (internet), periodicals and business firms or even entrepreneurs who employ specialized people in advertising sales.

Your profile

Basically in an advertising sales agency, you need to solicit ads and establish a company-client relationship, acquiring good sales pitch. You must know that you are to ensure a deal with your client, for which you have to be convincing, persuading and demonstrative to mark a clear understanding of the ad, and the client’s product.

You need to have marketing skills and have a plan of action, induce unique ideas to your clientele, and follow up your potential and current client’s demand. Advertising sales agency work includes preparing for status reports, developments, new opportunities, uniqueness of product, and target sales.

You need to make phone calls and get suited appointments from clients, however, be ready to face rejection and be “thick skinned”, after all you are a salesperson.

The job

Now, your work depends upon the type advertising sales agency you work for. Your work profile remains the same in general, but if you work for an Internet publication, then you have to work on-site, and accrue the slots for ads by your clients, mainly the time, space etc of the ad on the web.

Besides that, you are to be well aware of current sales reports, targeted customers, core sectors, sales figures, objectives of your client’s product, and keep a brief of it.

Your motive should be development, and increment of sales agenda, by being non-chalant, and smart on paperwork, be it preparing contracts, sales reports or account files. Advertising sales agency employment comes handy with a know-how of plausible sales tactics.

Are you ready?

As for advertising sales agency job profile, you need to have a degree in advertising, or have substantial experience, and get on with a lucrative pay.

You must be ready for work at odd hours, and propagate sales, until the deal is signed by the client. In advertising sales agency jobs, you must be personable to act as an intermediary between the customers and the client, with utmost spontaneity. If you are working for a TV or radio station, you are the one to act one-way to make an ad pass, with all requisites fulfilled.

You should keep in mind your client’s stated preferences, and innovatively present your business proposal.

An advertising sales agency requires competent sales agents, who can be up for many roles to play, in one suited position. If you’ve got that attitude, then go for it.

Advertising Agency Job Profile by
Authored by: Harrison Barnes