Yearly Archives: 2010

Today I would like to look at the matter of persuasion. How do you get your prospects to take action? I remember as a door-to-door salesman, my instructor often said that you must understand 'why people buy'. It has a certain ring to it doesn't it? If you know why people buy then you can gear your ads towards these 'psychological buttons'. Before I go any further, I would just like to mention that this is in no way 'manipulation'. It's just common sense that you don't a...

The paper discusses three sales management strategies that are currently used. Each of the strategy is analyzed in details. The entity advantages, disadvantages and practical application are discussed for each of the strategies.

Positive, effective communication is the key to success in every part of your life. That includes at work, at play, and at home. Here's how to do it.

Does your business needs an outside accountant? It all depends. If you require an audited or reviewed financial statement, then, yes, you need a CPA. In any event, it is always a good idea to maintain a relationship with an accountant no matter how small your business. Whether your accountant is a CPA is up to you. The real question is: To what extent do you need outside accounting services? That also depends on you and the nature of your business. I always start with...

Discusses the the mindset of entrepreneurs and potential business owners.

A Look at Human Resource Management Issues in the Workplace

One of the most ignored aspects of working at home is safety. Business offices go to all sorts of lengths to avoid any injury or harm to their workers (they don't want to get sued, after all). Meanwhile, you might not even know that it's possible to injure yourself with nothing more than office equipment. If you're going to avoid a lot of pain in your future, you need to read up on home office safety now. Your Chair. The chances are that you're going to be sitting on yo...

Accounting principles are the basic assumptions, rules of operation, and essential characteristics that make up the framework for the construction of accounting financial statements. Long ago, I was perplexed to discover that there was no “set” of accounting principles that was presented in one form such as you might find in the Bill of Rights. This is not to say that the principles are incomplete or vague, it only means that the definitions of accounting principles can b...

The monthly performance recognition awards have come round again but, once more, Fiona White is sure she won't be featuring. Fiona is a consistent administration worker. She is well organized and clears her desk of the day's work without making fuss or having 5-minute panics like some of the others seem to do. She often helps these people out because she has enough control over her own work to be able to reschedule things. However she is not a high profile earner for the comp...