At some point last year, the University of Pennsylvania Health System decided to find innovative ways of getting new patients to participate in one of…
Some privacy risks are linked to the advertisements displayed in apps, which are frequently downloaded by millions of people on a daily basis. Some of…
Monarch Airlines, known for being a leader in providing leisure airline services, has plans to display its first ever television advertisement campaign. The television advertisements…
Microsoft has admitted that its multi-billion aQuantive purchase has not lived up to its pre-purchase hype and that it has flopped, promoting widespread hearsay and…
There are quite a few different companies, which include DoubleVerify and AdSafe that have been able to create a business based on helping marketers so…
The Geico Corporation, known for being one of the top automobile insurance companies, ended up spending millions on marketing that took place in 2011. The…