Kraft Foods Featuring New Kool-Aid Ads Aimed at Hispanic Market
After a 2010 report revealed that Kraft Foods spent a mere 3.8% of its advertising budget on Hispanic media in 2009, the company has decided…
hispanic advertising
L’Oréal USA Expanding its Advertising to a Growing Part of the Population
Although it took years for many companies to see the power of advertising to Hispanic America, L'Oréal USA is taking huge steps forward in marketing…
Infinity Taps Acento Advertising for Hispanic Campaign
Infinity Auto Insurance has selected Acento Advertising as its “Hispanic advertising agency of record.” Acento will be charged with increasing visibility of the Infinity auto…