Nescafe To Be First To Utilize Product Placement On British National Television February 28, 2011 No Comments on Nescafe To Be First To Utilize Product Placement On British National Television Post View 0 Nescafe has become the first brand to utilize product placement marketing on British national television. Nestle’s Nescafe has teamed up with the ITV daytime show…
England’s ITV Sees Surge In Ad Revenue And Dip In Share Value November 16, 2010 No Comments on England’s ITV Sees Surge In Ad Revenue And Dip In Share Value Post View 0 Britain's ITV is experiencing a bit of dissonance between the success of their television programs, X Factor and Downtown Abbey, and a drop in the…