Monthly Archives: January 2010

From products with general appeal to products that fits a specific market, catalogs and other direct marketing materials can be your key to being successful in the ever crowded marketplace.

On any given day, each of us must adapt to life and pass through it gracefully. Occasionally things are going well, then out of the blue a big truck bears down on us, forcing us to stop or change directions. How we deal with such routine chaos determines whether we prosper or fail.

How can you make sure that your customers stay customers for life? A customer retention programme is something every established small business should have in place but what is a retention plan and what should it include?

Statistics show that more than one million people in the United States start a new business each year.

How much does a franchise cost? Of course the cost of obtaining and starting a franchise depends on several variables. For instance, the type of industry, size and location are some of the differentiating factors.

Find out why hazardous waste is not treated like ordinary waste and why it is essential to dispose it properly by trained people.

A carefully selected marketing approach can work wonders for your business. It helps in creating brand awareness among customers and getting instant traffic for it. But business houses are registering a drastic fall in their market share due to stiff competition in present market condition. Marketing professionals always work towards solving this problem with easy to use effective marketing tools.

What kind of image do you present when marketing your products? Are you professional and well organized or does your store/site/whatever scream, "sloppy!," to those who matter the most: your customers? Let's see how one leading retailer is winning the sales war, but losing an important battle: cleanliness.