Monthly Archives: January 2010

If you are new to the business world, you may believe that a low cost merchant account is beyond reach. You might reason that every dollar of profit you make should be funneled right back into the business’ products or services rather than into an account that facilitates electronic payment processing. But a merchant account may be the very asset your business needs in order to achieve the growth you want to see. By providing your customers with alternative payment options to...

If you are a loan officer or mortgage broker looking to score some more customers the easy way, here are a few good ideas for a marketing strategy.

Is the price right? Goldilocks tried three chairs, three bowls of porridge, and three beds before finding the ones that were "just right." In much the same way, your working toward "just right" prices and marketing methods will definitely pay off, as it did for me.

Discover some of the key elements involved in creating telephone opening statements that create interest and avoid resistance by reading these reviews of actual opening statements as submitted to internationally-known speaker and trainer Art Sobczak, President of Business By Phone.

The toughest of all resumes to write is a sales resume. Basically, the employer is looking for a person who can sell himself through the resume first.

If you hate cold calling, and even if you don't, you should start capitalizing on the work you’ve already done. Leran how to get great testimonials so you can maximize your marketing efforts and so you never have to make another cold call again.

If you are involved in sales, fundraising or just an active networker, you have probably tried a variety of tools to manage your contact list and remind yourself to stay in touch with all of the prospects and people you meet. This tickler file is designed to be an inexpensive, effective, tool that can be used by salespeople in a variety of different types of organizations. This tickler file uses inexpensive index cards and a simple file box. You will need the following it...

You know, if you ever took a middle school earth science class, what a niche is. If you didn't well...a niche is an area where a person (whoever the niche is for) is able to survive and thrive. It has many different specific types but the fundamental idea is that is a place specially suited for a thing to not only make it but succeed in it. So niche marketing is finding a particular market where you are able to find success marketing your specific product. Some people have a ...

Before you think about submitting your site to a search engine, you need to be prepared.

The first in a three part article series about lead capture and email marketing - from a different perspective.