Seven Tips for Marketing Yourself
During the real estate boom, agents might have been able to get their listings sold merely be hammering a sign into the ground. Now agents are seeing their listings staying on the market longer, so even those with years of experience must face facts. To stay in business, you need to become a pro at selling yourself to sellers besieged with marketing messages.
"A lot of people are brand new to this," says Betty Wilson, owner & broker for Wilson Realtors in Orlando, FL.