What Direct-Response Marketers Can Teach Marketers Using Social-Media

With so many brands available in the market, the brand marketers find it difficult to get followers and they resort to social media and networking to get the desired results, which are not proving to be as effective as they could be. Instead of getting a specific audience and trying to consolidate from them, the direct approach and response method is very effective for many ad agencies, which will not only reduce the cost but will also produce a good response. Bob Knorpp discusses the details in Ad & Marketing News.

Read the full article here:

What Your Social-Media Team Should Learn From Direct-Response Folks