The Fine Art of Whip Frosting on Cakes

Martin Agency deserves a lot of compliments for coming up with a brilliant ad that will woo a lot of mothers to use cool whip frosting to change the way cakes are frosted. Watching old PSAs – and baking a cake – Martin senior copywriter Bob Meagher and senior art director Pat Wittich seems to have taken a lot of pains to get ready with an inspiring ad that will run through May during shows such as Food Network’s Cupcake Wars and ABC’s Grey’s Anatomy.

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Use Cool Whip Frosting, and Stop One More Cake From Being Abused