Yearly Archives: 2014

Smart Marketing For Inventors Chapter 1 – Why protect your invention first?

Are you confused about how to protect your invention and profit from it? This series of 10 articles is a patent and marketing primer for inventors that answers your most commonly asked questions. Topics covered in this series include: 1) why protect your invention first; 2) turning your invention into a marketable product; 3) finding your customers; 4) determining marketability; 5) setting a profitable wholesale and retail selling price; 6) marketing channels; 7) contacting wholesalers and retailers; 8) distributing your invention; 9) marketing companies; and 10) conserve capital (money) except on educating yourself! A must-read for inventors at all experience levels.

Five Unique And Profitable Home Based Businesses

Have you been sifting through the piles of information on home businesses, and found that you’ve come up with nothing that sounds like you? In the faceless world of the Internet and research books, it can seem that the choices for home based businesses are quite bland. However, with a little left-brained thinking (creativity!) and some thought, you might be able to come up with a profitable home business idea that not only rakes in the dough, but that you also enjoy immensely...

Sum of Its Parts

I just spent a week at the beach with my family and, as much as I vowed not to think about work, stumbled onto a highly relevant lesson for marketing professional services. It was actually my mother who inspired this lesson, thanks to the following beachy quote she had on the refrigerator:

How to Find a New Career Path

One of the hardest decisions one can make is the fact that they want to change their career path or search for a new career path. This is once decision that has a lot of unsurely attached to it and most people would advise one against it. Switching careers is a very bad idea as according to most, but sometimes it is best to switch as it can be something completely new. The newness is indeed quite refreshing and it is a change that can do wonders for a person.

Successful Life and Career Planning

Each one of us indulge in some or the other activity that helps us to live and grow. We all do something regularly and name it as our ‘job’ or ‘work’. For life cannot continue without work. This ‘work’, ‘job’ or ‘career’ is our source of getting something from life in exchange of our sincerity and commitment to doing something.
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