Featured

Mothers & Daughters, Sells & Buyers

Who said language doesn't matter in making relationships work? In an interview with Deborah Tannen, whose new book, You're Wearing That? Understanding Mothers and Daughters in Conversation, has just hit the top sellers list, the New York Times and Tannen have this exchange: "Q. Many of the women you've interviewed for your new book complain of mothers who criticize their appearance. Are they right to be annoyed? A. "Right" and "wrong" aren't words a linguist uses. M...

What You Should Know About Going On A Job Interview

Job interviews are typically the last stage in the hiring process, used to evaluate the best candidates. Interviews are usually preceded by the evaluation of supplied résumés, selecting a small number of candidates who seem to be the most desirable (shortlisting). A company seeking to fill a single position will typically interview a handful of candidates - perhaps as many as ten if the level of application has been high. While job interviews are considered to be one of th...

Why MBA Graduates Earn 56% More!

The most recent survey of our members found that: 1. The average MBA salary was £66,500 2. 70% were either board directors or senior managers 3. 1 in 4 expected to run their own business in the future 4. MBAs are employed mainly in general management, marketing, corporate strategy and IT 5. Around 25% of graduates are female. The benefits of traditional MBAs have perhaps been less affected by time. The confidence of knowing that you are as familiar with concepts as ...

Custom Air Force Ones

Nike’s Custom Air Force Ones came to the market as early as 1982. The “air force” refers to the air technology that Nike exclusively held patent for fifteen exclusive years. This technology put Nike on the world map and made it into the giant it is today. All the other companies in the competition had to stand and watch Nike grow till the end of 1997 when some other manufacturers got a wind of what exactly is the air technology that made the Custom Air Force Ones the success they are today.

Discover the most essential elements of a good brochure design

Brochures are powerful advertising tools that help in persuading consumers to purchase their requirements form a certain store. However, their power is increased only when they are created uniquely and accurately to represent you in the market. The creation of a brochure design is a collective process among the competent writers, designers and printers. It is with these people’s expertise that an effective brochure is created.
Pages