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If you have a no refund policy, many customers will either not make a purchase or buy less merchandise. These customers are reluctant to spend their money, in case the product isn’t right. Yes, they could exchange it for other merchandise. However, if you don’t have what they want currently, you have their money and they have nothing.

Find out why hazardous waste is not treated like ordinary waste and why it is essential to dispose it properly by trained people.

Last week I made an early morning trip to a seminar/book promo breakfast to promote my web site. After putting out flyers all over the place I took a moment to step in to the facility and caught a few moments of a morning with Jack Welch, the former CEO of GE. As I stepped through the door, a question and answer session was in progress. A woman stepped up to the microphone and asked "Is the customer always right?"

Here is an advertising design idea that will challenge you to make imaginative ads rather than boring ones. I call it the "Photo ID Design Model" and it is a very useful device if you create advertising for your company or organization. It is one of the easiest and most effective ways to create a striking ad, banner or poster. And it will almost always give you a result that gets noticed. ** Consider the photo id Think about a "photo id" for a minute. Its most dominant ...

The need for surveys in the business world is clear. With surveys a company can better understand it's customers and potential demographics.

We all see adverts on the side of trucks and other vehicles on a daily basis. This is one of the secrets that all businesses can take advantage of. Imagine sponsoring your local truck company by supplying them with a tarp, You get free advertising and they get free protection for their truck.

Jo knew that events could be advertised in the Trade Magazines linked to her company's line of business but, as a newcomer to event organization, with a non-existent advertising budget and with no marketing expert at her elbow; where should she begin? Some of the best advertising you can get is editorial written about your event or your company. Print media like trade journals, magazines and newspapers are often looking to fill their pages and you may have noticed that art...

There is growing resurgence of demand for loose tea in the United States driven by a greater awareness of the health benefits and quality of the loose tea experience. As demand increases, new opportunities arise for the entrepreneur who wishes to market and sell loose tea.

Everything I know about customer service I learned from working at McDonalds as a teenager. Hard to believe, but true! In this day of highly competitive cyber business, the companies that will succeed will be those that offer superior customer service. The value of a lifetime customer is immeasurable. So once you get a customer, how do you keep him? The answer is killer customer service! Here are some of the secrets that have made McDonalds the success it is today! Servi...

High job vacancies and low unemployment is a traditional recipe for inflation, with a limit to how many positions can be filled.