Layoffs

One of the main advantages of advanced internet technologies is the possibility of hour targeting for ads served to web sites. Exactly how such targeting is done, that is a tech issue far beyond our e-Marketing topic. What is important to us, e-Marketers, is to be aware of this facility web servers have and use it towards making online campaigns more efficient. Hour targeting is especially useful when: - we already know the online buying habits of our target; - we w...

How many companies are finding their IT investments are a major blocker to releasing the benefits of Lean Manufacturing and why a new planning approach is needed.

Buyers do not have much time, they have an agenda and want to see as much of the trade show as possible. It is, therefore, imperative that you make a good first impression. This is where having visually pleasing exhibition stands is a must - they must be eye-catching to instantly capture the buyers attention!

Today, poster printing uses different printing technology – from traditional spot color methods to sophisticated digital on demand printing.

A professional development assessment is generally used as a series of specific tests to identify strengths and weaknesses of the candidate's capabilities. This process is often the first step in the development of the career development and training plan.

Everyone can use more sales right? It has been proven that you can develop and run a successful business on the Internet if you apply certain principals.

A brand goes beyond a company name and tagline. It is a complete personality or set of values, sometimes even a story line, along with repeated visual, auditory and behavioral elements. When you decide to invest in creating a brand, follow these guidelines to ensure that you get your money's worth: 1. Be distinctive. You'll land your company in expensive legal hot water if you attempt to steal or encroach on another company's identity. Apart from legalities, you tend to ge...

Do it the right way and laugh all the way to the bank

I'm a big believer in EMAILING press releases. Not only is email dirt cheap, email can often get you in front of editors a lot faster than regular mail or fax. Here's why. Media outlets like radio stations, TV stations, and newspapers get a TON of press releases. During my 20 years working in radio and TV, we got bag loads of mailed press releases every day. Probably 90 percent of them came from politicians and local college athletic programs. Their publicity people are...

Brochures have been around for quite sometime and they have been efficient in promoting a product. They help improve your business visibility in the community.