Layoffs

Businesses are trying to vie for a good name in the market. They work out to be competitive and assure that their business is on the right track.

Is there ever a wrong time to try to get free publicity for your company, product, or service? Oh, yeah. The "wrong" time isn't just about bad days of the week, like Monday morning, or bad times of the year, like Christmas Eve. The wrong time I'm referring to is more internal. Let's say you're almost finished with your web site. It will be up next week, and you're almost ready to start taking orders. Is that the time to send out a press release? After all, everyth...

For the first time in U.S. boating history, marine products manufacturers will spend millions of dollars promoting the benefits of recreational boating and boat ownership.

Here’s the thing... you still have to make every marketing and sales message all about the WIIFM* for your target audience. But it’s how you do this – the words you choose and your behavior – that makes the connection with the marketplace all about you.

When marketing to Automotive Dealers make sure your campaigns include these 3 main points for maximum results

Question: Why aren’t my affiliates promoting my affiliate program? And, how do I get more to sign up? Dear Affiliate Manager: I can tell you in a heartbeat whether or not your affiliate program is attracting loyal, motivated affiliates. It’s easy. Just put yourself in your affiliate’s shoes. If you’re not creating loyalty in your affiliates, they’re going to look for a better program to promote, and you’ll be left in the dust. Now that I’ve got your attention, let’s...

Article marketing can seem a boring, tedious and underwhelming form of promotional marketing. But don't be fooled. It packs a powerful punch in terms of its effectiveness and ROI (Return On Investment).

You see headlines all the time about 'Hot leads' 'Fresh Leads', etc. With this kind of lingo in place, one is likely to get the idea that a 'lead' is some sort of baked good. I'm being silly of course. I'm sure you have some idea of what this term refers to. A 'lead' is an individual who has expressed some initial interest in your product, service, or opportunity. Typically, this interest is displayed in the form of a request for more information; i.e. filling out an op...

Whether you love it or hate it, marketing and sales are critical to the life blood of any business. You can make it more fun, if you take the approach that you want to seriously flirt with a growing list of prospects. Marketing attraction. It sounds like flirting doesn't it? And in a way, that's exactly right. You do want to flirt with your prospects, to allow them to get to know, like, and trust you. Since it takes upwards of 7 touches to make a sale today, you need to a...

This is about cash paid survyes and comanty sites