Layoffs

We all make use of traditional forms of marketing but networking is one form of marketing which, has been under-utilised. Learn how small business owners are beginning to understand the power of networking and what it can do for their sales.

Accountancy is the profession and accounting it the methods by which accountants measure, track and report on financial information so that resource allocation decisions can be made by, well, whoever the decision makers are.

How to succeed at trade show live presentations

Outsourcing is a modern day boon. Outsourcing saves your time and money. The most enticing advantage of outsourcing is the cost effective factor. India can be an important destination to outsource your business. Company you outsource to, will always be sure to reach your targets, deliver on time, ensure stringent security and maintain a level of productivity which won’t tempt you into taking your business elsewhere.

We all have those difficult customers to whom we are required to sell. From the demanding, abrasive buyer to the individual who never seems to make a buying decision, we encounter challenging people on a regular basis.

Since this is my first column of 2004, I thought we'd spend a few minutes talking about those well-intentioned, though seldom kept promises we call New Year's Resolutions. In addition to "This year I will lose weight!" and "This year I will stop smoking!" and the ever popular "This year I will stop watching reality TV!" one of the more common resolutions made by many folks this time of year is "This year I will start my own business!" I call it "The American Dream Res...

Know your customer, know your customer, know your customer. Three very important rules of business. But let me ask you this: How well do your customers know YOU?

Pens are a great way to easily promote your business. The truth is a pen is good for branding your business, but it does little to promote your business. Why?

Tucson has been the apex for jewelry and gemstones for the past 50 years. With over 40 shows happening every winter, it is very hard for the average visitor to decide how to spend their time.

Anyone who is in business these days is probably considering the benefits of an Internet merchant account. After all, applying for a merchant account is fast, easy, and usually inexpensive, although some underwriters charge for the privilege of submitting an online application. A merchant account offers the means of accepting credit card payments from your customers, and this is a benefit that many entrepreneurs are finding to be increasingly valuable. Research shows that mor...