As previously reported by Advertisement Journal, advertising via Smart Phones is going to become increasingly location-based. It was just recently announced that AT&T has joined…
Dell has hired on the Montreal-based independent ad agency, Sid Lee, as the company’s new consumer-marketing agency. Additionally, Dell hired on Havas’ Arnold in Boston…
Nescafe has become the first brand to utilize product placement marketing on British national television. Nestle’s Nescafe has teamed up with the ITV daytime show…
As features such as Facebook's Places and Google's Latitude increase location-tracking marketing tactics, consumers can expect to become a part of the new functionality, whether…
Austin-based advertising firm, Exopolis Inc. will take over the marketing and branding for a proposed Formula One race to happen in Austin. Exopolis Matt Hovis…