Success Requires Ignoring Group Norms
When I started legal recruiting, within a few months of starting the business, I met a man who was one of the founders of the dominant legal recruiters association. At one time, he had the largest legal recruiting firm in California. As I spent time getting to know him, he told me that he had been ''kicked out'' of the recruiters' association he started because he had started a job site to help attorneys get jobs as well. Apparently, the recruiters' association viewed the job site as competitive with legal recruiting-despite the fact that less than 1% of attorneys are even qualified to use a legal recruiter.
