MARKETING CAREERS – 7 STEPS TO SUCCESS IN MARKETING

You can become successful in your marketing careers by following 7 simple steps. Take a look at the steps that will make you successful:
THE STEPS:
• Think strategically: lots of people waste the money of their company in a lot of nonsense which they believe to be essential in their marketing job. Money is a scarce commodity and is not to be wasted. So do not do so.
• Count the meaningful measurements separately: some of the marketing people get fooled in traps of external measurements. Count them separately. Otherwise, you too might be fooled like them.
• Big words can create magic: the way to impress people is by using jargons. Big words will fetch you recognition during presentations etc. they make the atmosphere grave and instill a notion of urgency.
• Promote products which you yourself can trust: will yourself will agree that you are much natural and spontaneous with such products which you can trust. On the other hand, you will have to put in extra effort to promote those products which you cannot trust.
• Choose such products which you are comfortable with: there are an endless range of products in the market. You must choose something in which you have an interest. It will be much easy to market something which you find an interest in. marketing a product which does not interest you will be a very tough job and sometimes can be embarrassing as well. Some men find it embarrassing and boring to market make up products of ladies. On the other hand, women may find it difficult to promote products that have been created exclusively for men. Not only preparation, spontaneity also counts in marketing.
• Try to build up a brand image: when customers start believing in a brand, they do business with that particular brand again and again. Studies have proved this. Customers are loyal to brands which they trust. A brand needs to produce good quality products. But the image of a brand needs to be built up by several other means. As a marketing professional, a brand’s image is dependent on your work as well. You have to select a very catchy logo which will be the emblem of the brand. Advertisements should be appealing enough to catch the attention of people. All these contribute to creating a brands image.
• Choose your workplace wisely: you will have to be very selective while choosing your workplace. Choose a company which gives you a good marketing salary. You should work in such a company where your marketing careers will flourish.
Work hard to achieve a successful marketing career.